課程資訊
課程名稱
資訊管理
Information Management 
開課學期
101-1 
授課對象
管理學院  工商管理系企業管理組英文專班  
授課教師
陳鴻基 
課號
BA2008 
課程識別碼
701E40600 
班次
 
學分
全/半年
半年 
必/選修
必帶 
上課時間
星期三6,7,8(13:20~16:20) 
上課地點
 
備註
本課程以英語授課。上課教室:管一402。
限本系所學生(含輔系、雙修生)
總人數上限:50人 
Ceiba 課程網頁
http://ceiba.ntu.edu.tw/101170140600 
課程簡介影片
 
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課程概述

This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. 

課程目標
This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. 
課程要求
1.Homework assignment

i.Individual homework
For each shorts article (6 in total), submit a one-page report summarizing the major points and your thoughts.
ii.Team homework
For each case (3 in total), submit a two-page report summarizing the answer for each given question and major points of the case.

2.Software Tool Project
Based on the given software list, choose one and explore its usages and possible applications in the business. Submit a 5-pages report including 1) the nature of the software, 2) the developer, 3) the environment to run the software, 4) usage demonstration, 5) possible business application, etc. Also prepare a 10 min oral presentation in the class.

3.Final project
For each emerging IT technology, choose one and explore in details on its background and discuss its possible applications. See separate handout for details. Submit a 15-page final report and also prepare a 30 mins oral presentation in the class. Emerging technologies including (but not limited to) 1.情境智能 2.綠色資訊科技 3.雲端運算與服務 4. 虛擬社群 5.人機介面 6. 網路應用 
預期每週課後學習時數
 
Office Hours
 
指定閱讀
Cases to be discussed
1.IBM's Decade of Transformation: Turnaround to Growth (9-805-130)
2.Li & Fung: Internet Issues (9-301-009)
3.IDEO

Short articles to be discussed
1.Getting IT Right (R0402E)
2.Information Technology and the Board of Directors (R0510F)
3.IT Doesn't Matter / IT Does Matter (R0305B)
4.Open source: Salvation or suicide? (R0804A)
5.Why your IT Project May be Riskier Than you Think
6.What Every CEO Needs to Know About the Cloud 
參考書目
1.Essentials of Management Information Systems, Laudon and Laudon, 12th ed., Person
2.Lecture notes
 
評量方式
(僅供參考)
 
No.
項目
百分比
說明
1. 
Short article homework 
18% 
individual, 3 pts each 
2. 
Case discussion 
15% 
team, 5% each 
3. 
Case report 
9% 
team, 3% each 
4. 
Software tool project report 
10% 
team 
5. 
Software tool project presentation 
10% 
team 
6. 
Final project report 
15% 
team 
7. 
Final project presentation 
15% 
team 
8. 
Class participation 
8% 
 
 
課程進度
週次
日期
單元主題
第1週
9/12  Business Information Systems: Concept and management (Chapter 1)
- IT, Organization and Business Management
- Concept Framework of IS
- The Effects of IT on Business Environment

Interactive session: UPS Compete Globally with Information Technology 
第2週
9/19  Global E-Business and Collaboration (Chapter 2)
- Functional Applications and Transaction Processing
- Functional information systems
- Integrating functional IS
- How IT supports compliance

Short article: Getting IT Right 
第3週
9/26  Achieving Competitive Advantage with Information Systems (Chapter 3)
- Value creation, Business Model and Network
- Strategic planning and competitive models
- Porter’s model

Short article:IT doesn’t matter/ IT does matter 
第4週
10/03  CASE: IBM’s Decade of Transformation: Turnaround to Growth
- Case Presentation
- Cases discussion
- Case Wrap-up and Review 
第5週
10/10  No Class 
第6週
10/17  E-commerce and E-business (Chapter 9)
- e-Commerce, e-Business
- Digital market and digital product and service
- Global interorganizational systems

Interactive session: Location-based marketing and advertising 
第7週
10/24  Telecommunications, the Internet, and Wireless Technology (Chapter 6)
- Telecommunications and Networking
- Communications Networks
- The Wireless Revolution
- Location-based service and commerce
- Pervasive computing

Problem-solving case: Apple, Google, and Microsoft Battle for your Internet Experience 
第8週
10/31  Managing Data: Database and Information management (Chapter 5)
- File management
- Database management
- Managing data resources
- Data warehousing and mining

Problem-solving case: Lego: Combining Business Intelligence with a Flexible Information System 
第9週
11/07  Software tool project 
第10週
11/14  Understanding Enterprise System: ERP, SCM and CRM (Chapter 8)
- Enterprise Resources Planning
- SCM
- CRM
- Product life cycle management

Short article: IT and Board of Directors 
第11週
11/21  Securing Information Systems (Chapter 7)
- System vulnerability and abuse
- Business value of security and control
- Framework for security and control
- Technology and tools

Interactive session: MWEB Business: Hacked 
第12週
11/28  Improving Decision Making and Managing Knowledge (Chapter 10)
- Decision Making and IS
- Business Intelligence
- Working smarter not harder
- Knowledge creation and KM framework
- Learning from data

Problem-solving case: Knowledge Management and Collaboration at Tata Consulting Services 
第13週
12/05  Case: Li & Fung: Internet Issues
- Case presentation
- Case discussion
- Case Wrap-up and Review. 
第14週
12/12  Building IS and Managing Project (Chapter 11)
- IS planning
- Acquiring IT applications
- Project management

Short article: IT Project Risk 
第15週
12/19  Global and Interorganizational Information Systems
- Global information systems
- Interorganizational IS and virtual organization
- Partner relationship management and collaborative commerce

Short article: Cloud computing 
第16週
12/26  Case: IDEO
- Case presentation
- Case discussion
- Case Wrap-up and Review

Short article: Open source: Salvation or suicide? 
第17週
1/02  Final Project presentation 
第18週
1/09  Final Project presentation